jctohero studio

New Howspace Launch video

New Howspace Launch video

MOTION

New Howspace Launch video

The initial script and mood illustrations

I crafted this project from start to finish, the idea was to illustrate corporate transformation using relatable analogies and highlight the new Howspace platform updates. Crafted for impact, the concise script ensures every word serves the objective.

It features grainy vector illustrations consistent with Howspace's brand, enhanced by dynamic animations for engagement. Sound design includes custom effects and background music, enhancing storytelling and viewer interest.

Overall, the video effectively communicates business transformation intricacies and Howspace's advancements through integrated narrative, visuals, and sound.


This was part of the new Howspace launch campaign, it doubled our website traffic during the launch month, thanks to a mix of social media and paid ads campaigns.